Welcome to ArctX Solution - Your Trusted Software Solutions Partner!
Our journey began in 2020 in Armenia when we brought our passion for innovation and excellence to a new global stage.
As a leading B2B and B2C software solution provider, we offer a diverse range of services that empower businesses to thrive in today's digital landscape. There are unique, purposeful, and effective Web and Mobile Design & Development and Customer Support with full exclusive customization to cater to our customers’ specific needs.
We are looking for a CRM Specialist to join our team. In this role, you will be responsible for developing and executing data-driven CRM campaigns to enhance customer loyalty and maximize engagement. You will work closely with cross-functional teams to deliver targeted promotions and retention initiatives while ensuring compliance with industry regulations.
Responsibilities
- Plan, execute, and optimize multi-channel CRM campaigns using Back-office tools.
- Develop and maintain customer segmentation models based on player behavior, preferences, and lifecycle stages.
- Analyze campaign results, generate actionable insights, and report on CRM performance.
- Manage bonus mechanics, promotional offers, and customer incentives to maximize retention.
- Maintain a CRM campaign calendar, ensuring timely execution of promotional events and engagement activities.
- Work closely with Marketing, Risk Management, Product, and Customer Support teams to improve customer engagement strategies.
- Monitor campaign performance, generate insights, and optimize CRM strategies based on data-driven analysis.
- Continuously analyze player behavior and feedback to improve engagement and customer satisfaction.
Must Have
- Strong knowledge of CRM tools, Back-office systems, and reporting tools (Excel proficiency required)
- Strong problem-solving skills with the ability to interpret data and drive actionable insights
- Understanding of bonus mechanics, retention strategies, and player lifecycle management
- High level of accuracy in campaign execution, reporting, and compliance adherence
- 2+ years of experience in CRM, Retention Marketing, or Customer Engagement (preferably in iGaming)
- English Level B1 and above
- Ability to work cross-functionally and effectively communicate with internal stakeholders
Nice to have
- Familiarity with marketing automation tools and customer journey mapping
- Understanding of responsible gaming regulations and best practices
What's great in the job?
- Competitive salary and benefits package.
- Opportunity to work in a fast-paced, innovative industry.
- Career growth and learning opportunities.
- Collaborative and supportive work environment.
What We Offer
Each employee has a chance to see the impact of his work.
You can make a real contribution to the success of the company.
Several activities are often organized all over the year, such as weekly
sports sessions, team building events, monthly drink, and much more
Medical Insurance